Privacy Policy

1. Information We Collect

We collect personal information that you voluntarily provide to us when expressing an interest in obtaining information about us or our products, or when purchasing from our store. The personal information we collect may include:

• Contact Information: First and last name, email address, phone number (including WhatsApp numbers), and company name (if applicable).
• Delivery & Billing Information: Physical address for local delivery (e.g., Nelspruit, Lowveld).
• Transaction Data: Details about payments to and from you, and other details of products you have purchased from us. (Note: All payments are processed securely via our payment gateway, PayFast. We do not directly collect or store your credit card or banking details).

2. Automatically Collected Data (Tracking & Cookies)

When you visit our website, we automatically collect certain technical information to improve our services and marketing efforts. We use the following tools:

• Google Analytics & Google Ads Conversion Tracking: To understand website traffic, user behavior, and how you interact with our website.
• Meta Pixel (Facebook): To track conversions from Facebook ads, optimize ads, and build targeted audiences for future marketing.
• Cookies: Small data files stored on your device that help us remember your preferences, cart items, and provide a seamless shopping experience on our GHL eCommerce platform.

3. How We Use Your Information

We use the personal information we collect for the following business purposes:

• To Fulfill Orders: To process your cart checkouts, arrange delivery, and provide product replacement guarantees.
• To Communicate with You: To send order confirmations, respond to contact form submissions, and provide quotes.
• WhatsApp & Email Automation: To send automated responses, updates, or customer support messages to the WhatsApp number or email address provided.
• CRM Integration: To manage our customer relationships, track bulk order requests, and ensure repeat supply for our regular customers.
• Marketing & Advertising: To deliver targeted advertising to you based on your interactions with our website (via Google and Meta).

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We only share your information with trusted third-party service providers who assist us in operating our business:

• Payment Processors: PayFast (to process secure online transactions).
• E-commerce & CRM Platforms: GHL eCommerce (to host our website and manage customer data).
• Marketing & Analytics Partners: Google and Facebook/Meta (for tracking website performance and advertising).

5. Data Security

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please remember that no method of transmission over the internet or method of electronic storage is 100% secure.

6. Your Rights

In accordance with South African privacy laws (POPIA), you have the right to:

• Request access to the personal data we hold about you.
• Request that we correct or update any inaccurate data.
• Request that we delete your personal data from our systems (subject to legal or business record-keeping requirements).
• Opt-out of marketing communications at any time.